Introduction of 1979 Hair Product Collection

At studio 79, a professional boutique hair salon in Los Angeles, California, Our goal is to provide an absolute unparalleled hairstyling experience for all. Our endless passion, quest, and motivation to strive for perfection has brought us to the next level in haircare industry. After two previous generations and our continuous pursuit of perfection, we now proudly introduce to you our new and improved 3rd generation innovative hair product line, 1979 Collection.
Our 3rd generation product line is carefully formulated to provide unmatched and naturally dramatic results while protecting and improving hair condition. All of our products are manufactured here in the United States, have passed all Material Safety Tests, are safe to use on all different types of hair, have not been tested on animals, and are paraben-free. Professional salon-exclusive, 1979 Collection is unequivocally the product line of choice by salons across the United States.


Our story began when the founder of Studio 79, Aaron Li, professionally trained by Vidal Sassoon and Toni & Guy, was finishing a styling for his client. He realized that none of the wax, clay, and hairspray that he was currently using for his clients met his standards for perfection. The products were either too shiny, not strong enough and didn’t hold, or they were hard to wash off, often leaving unwanted sticky and visible residue on the hair. He set out on a journey to create a product that would revolutionize hairstyling routine. Ambitious and determined to challenge himself, Aaron started his research and bought countless books and hair products. He also continued his education of the knowledge of the physiology of hair types from around the world.

Despite numerous attempts and failures, Aaron stayed open-minded and focused, undeterred by his obstacle. After achieving the results he was content with, he teamed up with two laboratories in California to manufacture the very first product of the 1979 Collection product line-Molding Hair Clay, a Hybrid of wax and clay.